BrunoSingerLM3

Strategy: Benfica released their new 2020/21 home and away kit (red and black) on 4th August, 2020. The white and gold third didn't release until 18th September, 2020. The club's strategy to introduce the new kit was through social media such as, Youtube, Instagram, Facebook, and Twitter. Most of the huge Benfica fanbase reacted positively, especially the third kit which is (in my opinion) the second best out of the three. It gain lots of attention since the fans really liked how the kits looked. This research helped me understand what to include in a campaign.

 I would say my first attempt to design my first magazine cover was ok, It's not the as good as the others but I can improve a lot. For instance, I didn't used the text style like old fashioned style that you see in the magazine, I used the normal text so to me it's not something that I'm proud of. As for the set up of the images; its all over the place and unusual for a magazine front cover and I should have a dominant image in the middle to make it more realistic and what a magazine cover should be like. The price tag and barcode poisoning I would say is ok, since I've seen in Google Images of magazine front covers that have the barcode at the bottom left and the price tag at the top, so I would say that's the only thing that I'm happy about and as for the rest, I need more improvement in the future.